Two Montanans Selected for Beef Promotion Operating Committee
March 2, 2022
Two Montana ranchers were selected to serve on the Beef Promotion Operating Committee (BPOC) for the Beef Checkoff. Katie Cooper of Willow Creek was selected to continue serving and Kiley Martinell from Dell was selected for the first time.
The BPOC is the body responsible for developing the annual budget, which must be approved by the full Beef Board and U.S. Department of Agriculture (USDA), for developing plans and programs in the areas of promotion, research, consumer information, industry information, foreign marketing, and producer communications. The BPOC includes 10 producers ele...